History
Based in Laguna Beach, California, the gorjana brand was founded in 2004 on the apartment floor of husband and wife duo Jason and Gorjana Reidel. The couple drove 50k miles to sell and market their collection and hit the tradeshow circuit. Through their own separate strengths and combined creative vision, the brand grew rapidly from an idea into a full-fledged business that is still owned and operated by both Gorjana and Jason.
Specialties
gorjana was founded based on the belief that jewelry should be versatile and multi-generational. Designed with longevity in mind, gorjana jewelry is both timeless and effortlessly modern. Versatile gorjana jewelry is intentionally designed to be layered and worn multiple ways to take you from day to night. Empowering gorjana designs are meant to make the wearer feel so confident that she can be herself in the jewelry-no matter where she is going or what she is doing. Effortless gorjana designs are simple, but never boring. Our layered gold pieces provide the elusive,