History
Darren has 25 years experience with design and over 20 years experience with software and web development. His first business was a game company that pivoted to serve as a graphic design firm. After years supporting and writing code for Compaq and Dell, Darren started a design business that specialized in web & print for advertising and conferences. After a stint working harvesting brand information and creating tools for an online brand management company, Darren started his current business, Odden Creative. We have helped develop and launch API registration services, created an online materials search database tool for an organic certification service, and saved multiple failing website strategies.
Specialties
Building a web strategy for success that starts with empathy for the user allows a business to truly connect and serve their customers. Darren built Odden Creative with a framework that identifies the customers and their needs, the businesses direct needs and purpose, and prioritizes the goals and needs that marry a business with their users for the best return. Bringing together a team of specialists in their own fields, Odden Creative makes sure to serve with best practices for each purpose starting with design and development and rounding out with content strategy and media.