"Coach" Jack Rice has been building custom motortrikes for years. His dealership, Trikes by Coach Rice, has become one of the nation's top dealers. Coach Rice and his team take factory trikes by reputable manufacturers like Hannigan, Trinity Trike and Champion and turn them into amazing custom machines. This shop is located on Highway 78 and is convenient to both Atlanta and Athens, Ga. It's a locally owned and operated business with staff members who take pride in their work and in serving the community.