Known as the "Hooters of Hair Care," Knockouts Haircuts for Men is a franchise company that provides hair cuts for men. Haircuts are provided in a "male friendly" environment, complete with attractive female hair stylists and a setting that features sports on television and offers patrons cold beverages (including beer) while getting their haircut. In addition to hair cuts, full spa services are offered for men. Discounts are available for members of the police and fire departments, and armed forces. Walk-ins and appointments are welcome.