Vericity, Inc is a life insurance company based in Des Plaines, IL, catering to the middle American market. With a focus on households earning between $50,000 and $125,000 annually, Vericity aims to address the significant unmet need for life insurance in this target market. Through its subsidiaries, Fidelity Life and eFinancial, Vericity offers innovative product design and sales processes, providing rapidly issued products that do not require medical underwriting at the time of sale.
Operating through a call center-based insurance agency, eFinancial sells Fidelity Life products alongside insurance products from other carriers. Vericity reports its operating results in three segments: agency, insurance, and corporate. With a commitment to meeting the life insurance needs of middle American households, Vericity continues to grow through strategic partnerships and affinity programs, ensuring accessible and tailored life insurance solutions for its customers.
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